> For the complete documentation index, see [llms.txt](https://docs.onlymonster.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.onlymonster.ai/management-system/traffic-metrics-legacy.md).

# Traffic Metrics (Legacy)

\ <mark style="color:red;">This page describes a legacy Traffic Metrics feature. Support for this functionality is discontinued. Please refer to the new</mark> [<mark style="color:red;">Traffic Metrics V2.0</mark>](https://docs.onlymonster.ai/management-system/traffic-metrics-v2.0) <mark style="color:red;">documentation for the most up-to-date information.</mark>

## <mark style="color:$info;">Key Features</mark> <a href="#h_05da42f4d5" id="h_05da42f4d5"></a>

* <mark style="color:$info;">**Essential Indicators:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">We’ve integrated all vital metrics you need to analyze your tracking links effectively.</mark>
* <mark style="color:$info;">**Comprehensive Data:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">While OnlyFans gives a glimpse into clicks and fan numbers, with Traffic Metrics, once you input the traffic cost, you'll see metrics like profit, cost per click and fan, earnings per click, and average revenue per fan.</mark>
* <mark style="color:$info;">**Holistic View:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">See aggregated metrics on top for both total and average numbers. Understand the broader patterns, not just isolated data points.</mark>
* <mark style="color:$info;">**Detailed Fan Insights:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">View the list of fans that made purchases, gaining a more precise understanding of your audience's behavior.</mark>
* <mark style="color:$info;">**Shareable Tracking Pages:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">A unique feature allowing you to create a page with select tracking links to share with non-OnlyMonster users, like those aiding with traffic flow.</mark>

## <mark style="color:$info;">How to Use Traffic Metrics</mark> <a href="#h_d9e77e3892" id="h_d9e77e3892"></a>

1. <mark style="color:$info;">**Navigate to the Traffic Metrics Tab:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">This is where all your tracking and trial link data resides.</mark>
2. <mark style="color:$info;">**Input Traffic Costs:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">To see metrics like profit, CPC, and more, input the cost associated with generating that traffic.</mark>\ <mark style="color:$info;">​</mark>
3. <mark style="color:$info;">**Analyze Metrics:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">Use the data to influence decisions, adjust strategies, and maximize revenue.</mark>
4. <mark style="color:$info;">**View Deleted Links:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">Worried you lost valuable data by deleting a link? Don't stress. We've stored all deleted links for your convenience.</mark><br>
5. <mark style="color:$info;">**Share Insights:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">If you wish to share specific tracking data with someone, use our shareable tracking pages.</mark><br>

## <mark style="color:$info;">**Trial Links Statistics**</mark>

<mark style="color:$info;">Understand the dynamics of your free trials, ensuring they're effectively converting fans.</mark><br>

1. <mark style="color:$info;">**Differentiate New vs. Old Fans:**</mark> <mark style="color:$info;"></mark><mark style="color:$info;">In Trial Links Metrics, you can categorize and differentiate between new subscribers and old fans, giving you a clearer view of how your content and trials affect different segments.</mark>

## <mark style="color:$info;">Detailed Metrics</mark>

* <mark style="color:$info;">**Clicks (Tracking Links)**</mark><mark style="color:$info;">: Total number of unique and non-unique clicks on the tracking link. Measures the level of engagement with the link.</mark>
* <mark style="color:$info;">**Claims (Trial Links)**</mark><mark style="color:$info;">: Number of claimed trials. Represents the effectiveness of the trial link in encouraging users to claim a trial.</mark>
* <mark style="color:$info;">**Fans**</mark><mark style="color:$info;">: Total number of fans acquired via tracking link. Tracks fan acquisition performance.</mark>
* <mark style="color:$info;">**Cost**</mark><mark style="color:$info;">: Manually entered cost associated with the promotion or campaign. Used to calculate profitability and efficiency.</mark>
* <mark style="color:$info;">**Earnings**</mark><mark style="color:$info;">: Total net revenue from all fans, including subscriptions, acquired via the tracking link. Represents total income generated from the campaign.</mark>
* <mark style="color:$info;">**Profit**</mark><mark style="color:$info;">: Net profit, calculated by subtracting the cost from the earnings. Indicates the overall financial success of the campaign.</mark>
* <mark style="color:$info;">**CPC (Cost Per Click)**</mark><mark style="color:$info;">: Calculated by dividing the total cost by the total number of clicks. Measures the cost-efficiency of attracting visitors to the link.</mark>
* <mark style="color:$info;">**EPC (Earnings Per Click)**</mark><mark style="color:$info;">: Calculated by dividing the total earnings by the total number of clicks. Reflects the revenue generated from each click.</mark>
* <mark style="color:$info;">**CPF (Cost Per Fan)**</mark><mark style="color:$info;">: Calculated by dividing the total cost by the total number of fans. Assesses the cost-effectiveness of fan acquisition.</mark>
* <mark style="color:$info;">**ARPF (Average Revenue Per Fan)**</mark><mark style="color:$info;">: Calculated by dividing the total earnings by the total number of fans. Provides insight into the value of each acquired fan.</mark>
* <mark style="color:$info;">**Spenders**</mark><mark style="color:$info;">: Total number of unique fans who have made any transactions using this account. Indicates the number of revenue-generating fans.</mark>
* <mark style="color:$info;">**Conversion**</mark><mark style="color:$info;">: Percentage of clicks that resulted in a fan subscription. Measures the effectiveness of the link in converting visitors into fans.</mark>
* <mark style="color:$info;">**ROI**</mark><mark style="color:$info;">: Percentage of return on the total investment, calculated by dividing the net profit by the total cost and multiplying by 100. Assesses the profitability and overall success of the campaign.</mark>

### <mark style="color:$info;">Income and Fans Statistics</mark>

<mark style="color:$info;">The Income and Fans columns provide detailed insights into the performance of a specific link.</mark>

#### <mark style="color:$info;">Income</mark>&#x20;

<mark style="color:$info;">This section features a chart displaying the income generated by fans acquired through the link.</mark>

#### <mark style="color:$info;">Fans</mark>&#x20;

<mark style="color:$info;">View detailed stats for each fan acquired through the link. The data is organized by various actions, including subscriptions, tips, post and purchases via messages and spending on  streams.</mark>&#x20;

<mark style="color:$info;">Stats can be sorted by:</mark> <mark style="color:$info;"></mark><mark style="color:$info;">**total spent, date, number of purchases**</mark><mark style="color:$info;">.</mark>&#x20;

<mark style="color:$info;">This functionality provides a comprehensive view of how fans engage and spend, enabling you to optimize your strategy for better results.</mark>

## <mark style="color:$info;">Locating Traffic Metrics on OnlyFans</mark> <a href="#h_e440afda6c" id="h_e440afda6c"></a>

<mark style="color:$info;">Tracking Links: Navigate to Account's Settings → Profile → Tracking Links.</mark>&#x20;

<mark style="color:$info;">Trial Links: You can find these under Account's Settings → Subscription price and bundles.</mark>&#x20;

## <mark style="color:$info;">Conclusion</mark> <a href="#h_4b1f0eb678" id="h_4b1f0eb678"></a>

<mark style="color:$info;">Traffic Metrics are about giving power back to the solo creators and organizations. It’s about understanding your audience, refining strategies, and ensuring that every effort you put into your content yields the best results.</mark>


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